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  • 24-04-2024
  • Business
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(a) What is the overall cost per point (cost of the ad/GRP overall)? (b) What is the cost per point by age group (cost of the ad/GRP for each age group)? (c) What is the cost per point by gender (cost of the ad/GRP for each gender)? (d) What is the cost per point by _______?

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